DEVLOG·Apr 27, 2026
Itch.io vs Steam vs Epic Games Store: Where Indies Should Launch in 2026
The default 2024 indie answer was 'Steam, with maybe Itch on the side.' By April 2026 the picture has more nuance — Epic finally matters for some launches, Itch became a serious revenue source again, and the optimal launch playbook is no longer one-size-fits-all.
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